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First published
Oct 4, 2026
Practical facts checked
Oct 4, 2026

K-Beauty Expo Korea 2026

K-Beauty Expo Korea runs October 15–17, 2026, daily 10:00–17:00 at KINTEX Exhibition Center 1, Halls 3–5 in Goyang. It is an industry-heavy B2B2C beauty exhibition covering skincare, makeup and nail, aesthetics, ingredients and packaging, OEM/ODM, hair, body, smart and vegan beauty, while also admitting general visitors. Current visitor listings show last entry at 16:30, free admission with advance registration, and 20,000 won on-site admission.

Why it matters now

This is useful for travelers who want to see K-beauty as an industry rather than only shop finished products: brands, manufacturers, ingredients, packaging and beauty technology appear in the same exhibition. Advance registration is currently advertised as free until October 14 at 17:59 KST. Current visitor information also lists a 5,000-won on-site discount for foreign visitors who present a non-Korean passport; completion of the online registration flow with every overseas phone/account configuration was not independently tested.

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